Client Overview
Grow Accounting Services is a professional Australian accounting and advisory firm providing tax, bookkeeping, and financial solutions for individuals, small businesses, and corporate clients. While their expertise was unmatched, their previous website failed to reflect that credibility. It lacked mobile responsiveness, clear service explanations, and digital tools that could convert visitors into clients. Icon Global Digital stepped in to rebuild their online identity from the ground up designed to build trust, increase inquiries, and support their nationwide growth.
The Challenge
Outdated and non–mobile-responsive website that didn’t reflect their professional reputationLack of detailed service pages, FAQ, and testimonial sections to build client confidenceNo client inquiry or onboarding forms, leading to missed leads and communication gapsLow search visibility for local accounting keywords in Sydney and surrounding areasWeak brand consistency and underperforming page speed hurting user experience
Our Solution
- Completely redesigned the website with a polished and professional layout that aligns with the financial industry
- Developed six custom onboarding forms for individuals, companies, trusts, partnerships, SMSFs, and charities simplifying client intake and boosting conversions
- Crafted service-specific copywriting with clear explanations of offerings and transparent CTAs
- Optimised site performance and responsiveness for flawless viewing on all devices
- Implemented SEO strategies, Google Business listing enhancements, and structured data for better local discoverability
- Designed new social media templates and ongoing blog content to improve engagement and drive referral traffic
Results & Impact
Client Testimonial
The new website completely transformed how clients interact with us. The onboarding forms alone have saved us hours every week. Icon Global Digital understood exactly what we needed a modern, credible, and user-friendly platform that truly represents our firm.
Services Provided
- Website Design & Development
- Branding & Visual Identity
- Custom Onboarding Form Integration
- SEO & Google Business Optimisation
- Copywriting & FAQ Development
- Social Media Strategy & Content Creation
- Performance & Speed Optimisation
Call to Action
Need a website that builds trust and brings in clients? Let’s create your digital growth story today.
