Client Overview
RRR Bricklaying is a well-established bricklaying, paving, and stonemasonry company serving the Gippsland and Bass Coast regions. With over 20 years of experience, they are known for quality craftsmanship and reliability. Despite their strong reputation offline, RRR lacked a modern online presence to highlight their expertise, attract new clients, and showcase completed projects. Icon Global Digital created a polished website and brand identity that reflects their professionalism and craftsmanship.
The Challenge
Limited online presence to attract new residential and commercial clientsBranding and website did not reflect their high quality workmanshipDifficulty converting website visitors into inquiries or quotesNo structured way to showcase projects or past work onlineNeeded improved local SEO to appear in Gippsland and Bass Coast searches
Our Solution
- Developed a fully responsive, conversion-optimized website reflecting RRR Bricklaying’s quality and professionalism
- Created a clear, easy to use inquiry form to capture residential and commercial project requests
- Built a project gallery to showcase bricklaying, paving, and stonemasonry work
- Crafted persuasive, SEO rich content targeting local search terms like 'bricklayer Leongatha' and 'stonemasonry Gippsland'
- Optimized website speed, mobile responsiveness, and performance for a smooth user experience
- Set up Google Business profile and integrated CTAs to drive calls and online inquiries
- Designed a consistent visual identity including logo, color scheme, and branding assets to reflect trust and craftsmanship
Results & Impact
Client Testimonial
Icon Global Digital transformed our online presence. The website perfectly reflects our craftsmanship, showcases our projects, and makes it easy for clients to reach us. We've seen a significant increase in inquiries, and our brand now matches the quality of our work.
Services Provided
- Website Design & Development
- Branding & Logo Creation
- SEO Setup for Gippsland & Bass Coast
- Custom Inquiry Form Integration
- Copywriting & On-Page Content Strategy
- Performance & Mobile Optimisation
- Google Business Setup
- Project Gallery Development
Call to Action
Want a bricklaying website that drives more client inquiries? Let’s build your digital presence together.



